Monday, October 4, 2021

g-f(2)539 THE BIG PICTURE OF THE DIGITAL AGE (10/4/2021), WSJ, Apple Doesn’t Make Videogames. But It’s the Hottest Player in Gaming.

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"g-f" fishing of golden knowledge (GK) of the fabulous treasure of the digital ageDigital Transformation, Videogames Business (10/4/2021)  g-f(2)426 


Apple Doesn’t Make Videogames. But It’s the Hottest Player in Gaming., WSJ

    • CEO Tim Cook quietly turned the iPhone company into a superpower in the videogame business. Now he’s fighting rivals in a multiplayer universe.
    • Apple Inc. doesn’t make hot videogames such as “Fortnite,” or consoles such as the Xbox. But with little fanfare, Chief Executive Tim Cook has turned the maker of the iPhone into one of the world’s largest videogame companies. 
    • The key is the App Store, its digital marketplace, where the company sells and distributes thousands of games by other companies and developers, from Epic Games Inc.’s “Fortnite” to Tencent Holdings Ltd. TCEHY -1.21% ’s “Honor of Kings”—and takes a 30% cut of sales. That explains a lot about the tech giant’s current battles with rivals.
    • Apple’s operating profits from games that year totaled $8.5 billion, according to the Journal analysis, exceeding the other four companies’ combined gaming operating incomes in the same period. 

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                Alert, Apple’s dominance, however, is under threat, WSJ

                • Its position as the gatekeeper to the gaming economy places it at odds with Facebook Inc., Microsoft and “Fortnite” maker Epic Games Inc. as each company prepares for the next frontier in technology: virtual reality.
                • Industry global revenue from videogames is expected to almost double to $198 billion in 2024 compared with 2016, according to estimates by technology consulting firm Activate Inc. The biggest chunk of that growth is from mobile games, which Activate predicts will generate $103 billion in 2024.
                • Another threat to Apple’s profit engine comes from China. New rules in that country aim to decrease the number of hours young people can play games. Three of the top five grossing mobile games in the App Store are from China, including the No. 1 title “Honor of Kings” from Tencent, which generated an estimated $2.5 billion last year from users, according to analytics firm Sensor Tower.

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                Opportunity, A new gold mine, WSJ

                • That such a large part of Apple’s business comes from the gaming world is almost a fluke. After releasing the iPhone in 2007 and seeing developers hack their gadgets, it designed the App Store so users could download third-party software to their phones under Apple’s control. Apple’s late co-founder Steve Jobs and his team came to realize that the store could be a new gold mine.
                • In 2008, the year the App Store launched, it had 500 apps, many of them games. Apple’s profits from gaming got bigger as the app economy expanded. The shift became even more important under Mr. Cook as he looked to combat stagnating iPhone sales.

                Alert, Lifting the veil, WSJ

                • By Mr. Cook’s own admission, he is not a gamer. He said so during an appearance before a judge in the antitrust case that consumed Apple’s attention for much of the past year.
                • In August 2020, “Fortnite” maker Epic filed a lawsuit against Apple claiming the company held an improper monopoly over distribution of software on its mobile devices and forced developers to use its in-app purchasing system. They went to trial in May.
                • The case lifted the veil on Apple’s gaming business. The company, which has long prized secrecy as it seeks to draw users to new products and services, keeps under wraps the extent to which gaming is at the center of its profits and business.

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                • Category 2: The Big Picture of the Digital Age
                • [genioux fact deduced or extracted from geniouxfacts]
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                • Type of essential knowledge of this “genioux fact”: Essential Analyzed Knowledge (EAK).
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                  • Inherited from sources + Supported by the knowledge of one or more experts.


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