Wednesday, March 13, 2024

g-f(2)2076 Decoding Technology Breakthroughs: A Guide to Identifying the Next Big Thing


genioux Fact post by Fernando Machuca and ChatGPT


Innovation is a cornerstone of progress, yet identifying the next breakthrough technology remains challenging for many businesses. "How to Spot the Next Technology Breakthrough" by Andrew Shipilov and Francesco Burelli, published in INSEAD Knowledge, explores the dynamics behind the emergence of transformative technologies in both the B2C and B2B sectors.

genioux GK Nugget:

"The inflection point of a technology breakthrough marks the transition from high uncertainty to increased confidence in its performance and business applications." —  Fernando Machuca and ChatGPT

Classical Summary:

The article employs the examples of messenger ribonucleic acid (mRNA) and Generative AI (GenAI) to illustrate the journey of a technology from obscurity to prominence. Technologies like mRNA and GenAI have passed the inflection point, experiencing exponential growth in performance and applications. The authors identify three key factors essential for reaching this pivotal moment: public attention, investment, and complementary products or services. Public awareness drives interest and investment, while complementary technologies enhance the value proposition of the core technology. Through examples such as mRNA's role in vaccine development and GenAI's integration into various industries, the authors highlight the transformative power of technology. Additionally, the article discusses the case of quantum computing, which, while promising, has yet to garner significant public attention or complementary developments. Ultimately, the authors emphasize the importance of understanding the system dynamics and feedback loops that propel technologies beyond the inflection point, urging companies to anticipate and capitalize on these shifts to stay ahead in the innovation landscape.


The g-f GK Article

Andrew Shipilov and Francesco Burelli, How to Spot the Next Technology Breakthrough, INSEAD Knowledge, March 12, 2024.

Andrew Shipilov

Andrew Shipilov is a Professor of Strategy and the John H. Loudon Chair of International Management at INSEAD.

Francesco Burelli

Francesco Burelli is a Partner at Arkwright Consulting AG with a focus on corporate and product strategy and with an industry specialisation in payments and digital banking.

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This genioux Fact post is classified as Nugget Knowledge which means: Ultra-concentrated wisdom, easily remembered and applicable to your daily life.

Type: Nugget Knowledge, Free Speech

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